We offer four
different workshops as standard, ranging from developing ideas to formulating the overall strategy. All first workshops start with an introduction to PANDO, the team, our vision and the lean startup methodology as the basis of our approach. The desired workshops can be selected either individually
or as a package
. The price varies depending on the time and thematic scope. Individual price agreements or combination offers will be made by separate agreement.Overview of the offered workshop formats:
- Idea workshop: "Develop new ideas based on megatrends and how your own business model can be disrupted."
- Customer focus: "Get to know your customer better and achieve continuous development of the business model."
- Startup culture: "How to make decisions much faster and become more attractive for the individual employee."
- Innovation programs: "How innovation can be encouraged, developed and purposefully implemented in companies."
1. Idea workshop:
"Develop new ideas based on megatrends and how your own business model can be disrupted."
- Understanding exponential market forces.
- Business Monster: "Destruction of your own business"
- Design-Thinking-Method: "Creation of an own, detached from the company startup"
- Discover and analyze other megatrends within the industry
- Identify new technologies and competitors within the industry.
The aim of this workshop is to broaden the perspective of individual employees or managers and to target new competitors in the market. Numerous examples from the past, such as the insolvency of Kodak, have shown that nowadays it is no longer sufficient to concentrate only on the optimization of one's own product, but it seems indispensable to actively respond to the respective needs of the customer and to create solutions that take a more holistic approach. Once the individual participants have been made aware of the importance of understanding and applying exponential market developments, we apply the concept of "destroying one's own company". We consciously try to remove all limitations, hierarchical levels and decision cycles in order to create the largest possible competitor. This primarily creates an awareness of what would be possible and feasible today on the basis of current technologies. In order to justify this in a more holistic way, we are delving even deeper into the so-called megatrends, which are the current social drivers of a particular development. Current technological trends and newly emerging start-ups and competitors play an important role here.After the workshop, the participants will be able to:
2. Customer focus:
- create new ideas based on design thinking methods.
- transfer industry know-how into new ideas.
- question one's own business model on the basis of megatrends and (if necessary) already implement new approaches.
- assess and evaluate new competitors.
- identify and challenge substitutional threats outside your industry.
"Get to know your customer better and achieve a continuous further development of the business model."
- Value proposition: "What is my actual added value and how do I differentiate myself from my competitors?"
- Buyer Persona: "Who is my ideal customer and what are his characteristics?"
- Drawing up hypotheses of the client's needs.
- A/B-Testing: Ways of online and offline survey of customer needs.
- Design of the MVP (minimally viable product).
- Setting up key performance indicators to measure project progress and define milestones.
Since a sustainable and long-term success of a product can only be achieved through a maximum customer-oriented approach, we want to provide the appropriate framework conditions and develop methods within this workshop to implement and promote this way of thinking in the company on a long-term basis. The workshop starts with an analysis of the status quo situation, which aims to define the company's own value proposition from the customer's point of view, i.e. the concrete differentiation from the rest of the market. Subsequently, we link our own performance promise with the addressed buyer persona. The buyer persona is a more precise definition of the target group, which is intended to provide a more detailed picture of the end customer. Appropriate methods are applied here to crystallize the respective characteristics. Subsequently, a more precise focus is placed on the individual needs in order to draw up hypotheses that need to be validated. These can be tested using different measurement methods, such as so-called A/B testing. Within the workshop, the test procedure is defined and already initiated organizationally. In order to then test the corresponding hypotheses product-specifically, it makes sense to design a first minimally viable product, which satisfies the needs in a new and innovative way. Since this step is considered an experiment, appropriate KPIs that make progress measurable and validable should be considered on a permanent basis.After the workshop, the participants will be able to:
3. Startup Culture:
- a more target-oriented addressing of the end customer.
- understand and apply agile project management.
- develop your own products with the help of market feedback.
- understand the importance of making faults.
- understand when the concept needs to be adapted and when individual hypotheses are validated.
"How to make decisions much faster and become more attractive for the individual employee."
- Start with Why: "Mission, vision and values of the organization."
- Vision culture: "Internal communication."
- Lean Leadership: "The modern kind of leadership culture."
- Employee retention: "How to create an attractive working environment in the long term."
- Successful teams: "What defines a functioning team and what competencies are needed?"
The aim of this workshop is to enrich the individual corporate culture with the values and ways of thinking of start-ups and to create a framework for an incomparable working environment. The vision of the organization as such plays an extremely important role in this. In order to communicate this, a precise strategy is required that produces targeted communication both internally and externally and creates leadership competence that adapts to the processes and itself continuously questions them. Employee turnover is a major challenge for large and small companies, especially in conurbations. This is why we define common parameters within the workshop, which create a modern and attractive working environment. Against this background, one should also intensively deal with the characteristics of functioning and successful teams, which have complementary competences and can be resilient in extreme situations. Among other things, the actual situation is considered and a new team culture is sketched, which also appears scalable and vision-driven in the future. The concept of intrapreneurs in so-called spin-offs outside the traditional corporate environment can also be touched upon.After the workshop, the participants will be able to:
4. Innovation programs:
- live an active culture of values within the company and to better engage and retain employees.
- learn the importance of vision-driven organizations.
- implement first approaches into the corporate culture in order to create a more attractive working environment.
- attract new and suitable employees.
- form powerful teams inside and outside the corporate cosmos.
"How innovation can be encouraged, developed and purposefully implemented in enterprises."
- Framework and resource definition for so-called intrapreneur programs
- Implementation of 'Open Innovation Strategies'
- If applicable: Imposition of an in-house accelerator
The aim of this workshop is to provide guidance on how internal ideas can thrive in the context of innovation programs. The first focus is on outlining a so-called intrapreneur program. In the best case scenario, the persons present and participating should have gained initial experience within entrepreneurship. The first step of the workshop is to define goals and structures for such an intrapreneur program. Here we actively incorporate our experiences from the startup environment and clarify the opportunities and risks of the respective approaches. In addition, the topic 'Open Innovation' is another important part of the workshop in which the structure, incentives and advantages of such programs are discussed. The so-called IDEA/SCALE model of exponential organisations will be developed, which enables an open and exponentially scalable innovation culture. Here is the idea that PANDO also acts as a long-term feedback and framework provider in order to achieve the respective project goals in a targeted manner. In addition, in-house accelerators can be another possibility to develop innovative ideas for your own company. However, this requires a completely different structure of the department, as the input comes from external projects (here startups). As an expert with its own successful accelerator, PANDO is the ideal partner to provide insights into the structure of its own internal unit. PANDO can also coexist as a consulting partner during the development phase of the program. Such a concept ensures that a company is given a broader perspective on the industry and takes up younger or fresher approaches from start-ups and implements them for its own processes. In addition to the investment focus, as with a corporate venturing initiative, one has the advantage of opening up new sources of income, structures and technologies for one's own business.After the workshop, the participants will be able to:
- compare different innovation initiatives and their benefits.
- find out which initiative seems to make the most sense in the company's status quo.
- outline a time and milestone-oriented roadmap for implementation.
- identify the most important characteristics for the success of such an initiative.
- define the concrete next steps.